Manager - Salesforce

General Mills

General Mills

Sales & Business Development
Mumbai, Maharashtra, India · India
Posted on Friday, December 23, 2022

Job Description

India is among the top ten priority markets for General Mills, and hosts our Global Shared Services Centre. This is the Global Shared Services arm of General Mills Inc., which supports its operations worldwide. With over 1,300 employees in Mumbai, the center has capabilities in the areas of Supply Chain, Finance, HR, Digital and Technology, Sales Capabilities, Consumer Insights, ITQ (R&D & Quality), and Enterprise Business Services. Learning and capacity-building is a key ingredient of our success.

Shift Timings - 11 AM - 8 PM

About General Mills
We make food the world loves: 100 brands. In 100 countries. Across six continents. With iconic brands like Cheerios, Pillsbury, Betty Crocker, Nature Valley, and Häagen-Dazs, we’ve been serving up food the world loves for 155 years (and counting). Each of our brands has a unique story to tell.

How we make our food is as important as the food we make. Our values are baked into our legacy and continue to accelerate us into the future as an innovative force for good. General Mills was founded in 1866 when Cadwallader Washburn boldly bought the largest flour mill west of the Mississippi. That pioneering spirit lives on today through our leadership team who upholds a vision of relentless innovation while being a force for good. The awards and recognition we’ve received showcase our commitment to be a force for good:

• World’s Most Admired Companies, Fortune 2022
• America’s Most Responsible Companies, Newsweek 2022
• 100 Best Corporate Citizens, 3BL 2021
• Best Places to Work for LGBTQ Equality, Human Rights Campaign 2022
• 100 Best Companies, Seramount 2021
• Diversity Best Practices Leading Inclusion Index, Seramount 2021
• Best Companies for Dads, Seramount 2021
• Best Companies for Multicultural Women, Seramount 2021
• Top 10 Companies for Executive Women, Seramount 2021
• Military Friendly Employer Bronze, VIQTORY 2021
• Best Place to Work, Canada, Greater Toronto, 2021
• Top 50 – India’s Best Workplaces for Women, 2021
• Top Workplaces in Brazil, 2021
• Asia’s Best Workplaces, 2021

Hungry for What’s Next
We exist to make food the world loves, and it shows. Our passion for people, doing good and creating delicious food has energized us for over 150 years. Breaking away from the pack is how we win, so we need your unique perspectives: your quirks, ‘crazy’ ideas, rigor and insatiable curiosity to make it happen. We want people who constantly experiment, embracing the new and bold, who keep pushing to turn ideas into reality, no matter how big or small. We’ve learned becoming the undisputed leader in food means continuously reshaping, reimagining and rebuilding— that only happens when you surround yourself with those who are hungry for what’s next.

For more details check out www.generalmills.com

General Mills India Centre
General Mills India Center (GIC) operates out of Mumbai and supports the global operations of General Mills. The center was established in 2005 and has grown in strength. Today, we are a vibrant and diverse team of over 1500 employees that come together to champion business services for the various global entities of General Mills in the areas of Business Operations, Analytics Consulting, Logistics, Finance, IT Development & Technology Consulting, Consumer & Market Intelligence, Sales Capabilities, Research & Development.

Digital and Technology team
Digital and Technology is the largest team in GIC, which focuses on understanding the latest and innovative trends in technology and leading the adoption of cutting-edge technologies at General Mills. The team closely collaborates with global business teams to understand business models and assess where technology can leveraged to bring efficiency and disruption. Be it AI/ML, Data Science, IoT, NLP, Cloud, Infrastructure, RPA and Automation, Digital Transformation, Cyber Security, Blockchain or Enterprise Architecture, GIC Digital and Technology has something for every technology enthusiast who wants to work here. Our MillsWorks initiative is where we bring agile@scale delivery model to life. Here, business and technology teams work cohesively in pods as ONE team, driven by a singular mission and focused on delivering value for the Company. Our employees, who work on large technology projects of strategic importance, are the Digital Transformation change agents.

Our service partnerships and employee engagement are centered on advancing equity and strengthening communities. We believe in an inclusive culture and trust in the power of people who have a passion for learning and growing with technology. We believe in “Work with Heart”. Work with Heart is focused on results, not facetime. If you are passionate about the latest in technology and want to make an impact on the digital transformation journey of a Fortune 500 company, we're waiting for you.

Job Overview
Role: Salesforce Interaction Studio – Technical Lead
Location: Mumbai

Role Responsibilities
70 % of Time

• Help our brand teams realize and execute on a 1:1 marketing vision that unifies a customer’s experience on the Web, Mobile App, and Email.
• Drive conversations with our Business Stakeholders armed with best practices for Salesforce Interaction studio such as System Integrations, Performance, Development Process, and Application Governance.
• Contribute to a program vision while advising and articulating program/project strategies for enabling marketing and technical solutions.
• Provide guidance on integration best practices, Enterprise Architecture standards, functional and technical solution architecture & design, environment management, and testing.
• Complex data modelling to combine data from the Web, Email, Mobile, and Data Warehouses to build a unified view of a customer.
• Maintain strong relationships with business teams to address their on-going and growing needs.
• Provide thought leadership and act as a technical subject matter expert.
• Ability to efficiently manage several projects at one time.
• Ability to demonstrate technical concepts to non-technical audiences.
• Ability to work independently, multi-task, allocate time appropriately and prioritize effectively.
• Produce blueprints and documentation to aid in the understanding of existing architecture solutions.

20 % of Time • Manage the delivery with external partner and internal teams.
• Cultivate a successful, motivated team to deliver on the requirements
• Learning and enhancing new skills
• Coaching, Mentoring and On-boarding team members
• Process improvements project/team level
• Lead in different initiatives (Knowledge sharing, Reading Groups, Dev Forums, etc.)
• Collaborates with other teams to utilize new features of platform technologies
• Continue to build on communication/soft skills

10 % of Time

• Manages delivery of projects and offer appropriate technical direction
• Networks with senior internal and external personnel in own area of expertise
• Advises project managers & analysts on Development impacts/strategies
• Effective project/task estimation
• More strategic conversation, a resource for managers/directors to translate technical discussions
• Advises on best data practices within applications and projects

Must - have technical skills and experience
• Passionate about customer experience & digital transformation, with a proven track record in Marketing and Data Operations.
• Experienced in deploying Salesforce technology solutions – ideally in Interaction Studio (also known as Evergage), with knowledge of the broader Salesforce Marketing Cloud.
• Understanding of web application architecture including single page applications and server-side HTML web applications.
• Understanding of web technologies including HTML5, CSS and JavaScript.
• Strong ability to write best practice code in JavaScript, HTML, CSS.
• Some knowledge of SQL, Python, Big Query is preferred
• Strategic thinker with the ability to build relationships with key stakeholders and tailor their communication to different audiences (based on seniority, technical knowledge etc.).
• Proven track record of supporting cross-platform digital projects with large groups of distributed stakeholders and project team members.
• Experience of building and deploying solutions across markets and/or brands preferable.
• Experience with other CXPs/CDPs would be a plus (Adobe Experience Platform, Tealium Audience Stream).
• Strong organizational, consulting, interpersonal and communication skills.
• Salesforce Marketing Cloud certification is required or candidate must be willing to get certified themselves soon after start of employment.
• Excellent logical reasoning and analytical skills.
• Experience with Microsoft Office applications (PowerPoint, Word, Excel).
• A bachelor’s degree or equivalent is required


Must Have

Salesforce Interaction studio


Must Have

HTML5, CSS and JavaScript


Good to have


Good to have skills


Must Have

SQL/ Python


Good to Have

Data / Integration App

Must have

Big Query, WebAPI’s

Skill proficiency expectations

Expert level

Intermediate Level

Basic Level

· Salesforce Interaction studio

· HTML5, CSS and JavaScript

· Big Query, WebAPI’s

· SQL/Python


We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.