Sales Development Manager

Land O' Lakes

Land O' Lakes

Sales & Business Development
Posted on Wednesday, May 29, 2024
Sales Development Manager

Job Summary:

The WinField United Sales Development Manager serves as a direct partner and coach to our customer-owner’s top 1000 retail sellers to expand the retail seller’s competencies and selling skills. Responsibilities include daily direct farm-gate calls in partnership with the retail seller.

This role will partner with customers in the Northern half of Illinois (I80 North) and the Eastern edge of Iowa.

Duty or Area of Responsibility

60% Sales Generation

  • Manages and grows business through a defined plan and consistent communication with assigned owners and internal teams with strong focus on STAMPS, seed, and services
  • Coaches and trains top retail sellers at the farm-gate on products, programs, services, and technologies with the goal of influencing grower decisions
  • Utilizes pre-call planning tools and approach
  • Relies on agronomy or services experts for technical knowledge as needed
  • Records all relevant account details in the CRM software (Salesforce)

40% Strategy Execution

  • In partnership with top retailer sellers, executes by using tools such as the Account Plan, Farmer by Farmer (FxF) Plan, and ACRE sprints. Measures and monitors progress against plans.
  • Owns and is accountable for the FxF Plan and for digital and services adoption by retailer sellers
  • Coaches and communicates at the farm-gate level the total acre value proposition to the top 1,000 retailer sellers including brand ladder, partnered and proprietary brand strategies, programs, pricing, services, and digital technology and platforms
  • Supports the retail seller in Answer Plot and post-harvest meetings
  • Coordinates with local manufacturer representatives
  • Implements Account Plan with retail sellers
  • Manages discretionary and insight trial seed

Required Qualifications:

  • Bachelor’s degree in agriculture or business-related field of study from an accredited university plus 3 years of industry or direct sales experience; or an equivalent of 7 years of successful work experience in industry or direct sales
  • Ability to see the “big picture” of the organization and the farmer’s operation
  • Understands how the key drivers of the business relate to each other and work together to produce profitable growth
  • Proactive communicator with exceptional written, verbal, and formal presentation skills
  • Trustworthy with a strong level of personal commitment
  • Ability to coach and mentor others by suggesting improvements and leading change
  • Ability to make sound decisions and complete tasks in a fast-paced work environment
  • Ability to work independently and manage productivity
  • Experience demonstrating agility and leading/adapting quickly to change
  • Technical agriculture product / crop expertise and ability to develop and educate others on products, services, and programs
  • Ability to effectively manage projects.
  • Solid experience using Microsoft products (Outlook, Word, Excel, PowerPoint); virtual collaboration tools (Teams, Zoom); and CRM software (Salesforce)
  • Must have current and valid state driver’s license
  • Travel up to 50%, including evenings and some weekends making direct farm-gate calls; may require working long hours during peak seasons

Essential Functions/Work Environment:

  • Travel up to 50%, including evenings and some weekends making direct farm-gate calls; may require working long hours during peak seasons.


  • Executes as a Valued Business Partner
  • Demonstrate a Coaching Mindset
  • Optimize Selling Effectiveness
  • Drive for Total Acre Solutions
  • Lead and Embrace Change
  • Demonstrate Agility
  • Execute with Focus and Accountability
  • Engage and Include
  • Act Strategically
  • Make Insightful Decisions
  • Business Acumen
  • Exemplify Land O’Lakes wide leadership competencies: Collaboration, Innovation, Courage, Ownership, and Decisiveness

Base Pay: $80,000 - $115,000 base pay depending on experience.

Incentive Target: $20,000 annually

Land O’Lakes, Inc offers a competitive salary. Nothing in this job description restricts the management’s right to assign or reassign duties and responsibilities to this job at any time. Applicants must successfully pass a pre-employment (post offer) background check.

EOE M/F/Vets/Disabled. Land O’Lakes, Inc. enforces a policy of maintaining a drug-free workforce. Applicants must successfully pass a pre-employment (post offer) background check.

About Land O'Lakes, Inc.

Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.

We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.

Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.

Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.