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Livestock Production Specialist

Land O' Lakes

Land O' Lakes

Wisconsin, USA
Posted on Wednesday, May 8, 2024
Livestock Production Specialist

We're hiring a Livestock Production Specialist - Purina Animal Nutrition to focus primarily on beef cattle, small ruminant and show animal feed sales with our partner co-op in the North/Central Virginia territory. This role focuses on selling feed and all related products that will optimize the cooperative/dealer’s market share and savings, improve the cooperative/dealer’s efficiency, and help to achieve the cooperative/dealer's mission and goals.

This is a remote (virtual) field-based sales position that must be located within the geographic territory of North/Central Virginia.

Your responsibilities will include:

  • Calling on beef cattle, small ruminant and show animal owners to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.
  • Selling/consulting at the farm gate (up to 25 farm calls per week) with the end goal of selling Purina products and programs and growing sales and market share. This includes developing new prospects and making sales cold calls.
  • Organizing and conducting effective educational meetings/events for 4H clubs, vets, etc. to enhance Purina's brand image, sell product and build store traffic with local co-op/dealer.

Experience/Education:

  • Bachelor's degree in Animal Science or related field strongly desired.
  • Candidates with a pending bachelor’s degree or candidates who possess proven sales and industry experience may be considered.
  • Previous Sales experience highly desired.
  • Basic command of making nutritional and feeding recommendations to cattle, small ruminant and show animal owners in the market.
  • Candidate should have an understanding of cattle, small ruminant, and show animal husbandry, current management practices, and nutritional guidelines, general market, and industry knowledge. Work/life experience in management and care of beef cattle, small ruminant, and show animals.
  • Competent in providing accurate feeding and management recommendations.
  • Strong computer skills, specifically MS Office, plus the ability to be trained on ration balancing software (HerdSmart), Salesforce etc.
  • Strong background and previous professional experience with Cattle, Small Ruminant or Show animals.

Competencies & Other Skills:

  • Excellent verbal and written communication along with strong organization and time management skills.
  • High internal drive, a natural ability for relationship building, and leadership in a team environment.
  • Ability and drive to make multiple daily sales calls to customers and prospects operations.
  • On farm interaction, in all-weather types at producer facilities for a walk through, and animal evaluations.
  • Ability to network in the industry to put producers together to earn additional business and relationships.
  • Ability to lift and carry 50 pounds.
  • Solid public speaking skills

Percentage of travel:

  • 15% overnight travel, in addition to daily travel in the assigned geography.

This is a sales role that is compensated with a target mix of base salary plus commission. Base salary is dependent upon experience/tenure and generally ranges between 50,000-60,000. Commission is driven by individual performance.

About Land O'Lakes, Inc.

Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.


We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.

Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.

Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.